Legal Management Bookstore

• Start your PR journey by walking through the strategic planning process.
• Learn how to establish ethical and measurable public relations goals and objectives.
• Define how you want to be perceived, identify your key messages, and determine your target audiences.
• Execute your plan with effective communications and smart media outreach.

The updated and expanded second edition includes everything you need to know about modern law firm public relations.

Hear an interview with Gina Furia Rubel, Esq., a featured expert in the ALA Summit Series Webcasts. 

This book contains 18 chapters which can be read in any order and contains wisdom that can be applied immediately in the workplace or at home. Each chapter is clear and concise enough to be used as a topic of discussion at a team meeting or a gathering of friends interested in debating an issue, a problem, a challenge. This book can be enjoyed over coffee or a stiff drink and the ideas are intended to be shared with others.

One chapter pertains to questions: there are indeed dumb questions and people should stop and think before asking a question to which there is no answer, or the answer can easily be found by doing a Google search. Another chapter concerns simple yet powerful words that the reader can use to gain more information when there is a perceived lack of clarity and a fear of asking a dumb question. Another topic covered in the book is on “The Law of Closets”. No matter how big your closets are at home, they are always full. The parallel situation in the work environment occurs by filling the space with people and processes that don’t add value to anyone. You’ll have to get the book and read it to find out more about these other topics that are sure to push your buttons.

Hear an interview with Jerry Rosenthal, a featured expert in the ALA Summit Series Webcasts. 

• Start your PR journey by walking through the strategic planning process.
• Learn how to establish ethical and measurable public relations goals and objectives.
• Define how you want to be perceived, identify your key messages, and determine your target audiences.
• Execute your plan with effective communications and smart media outreach.

The updated and expanded second edition includes everything you need to know about modern law firm public relations.

Hear an interview with Gina Furia Rubel, Esq., a featured expert in the ALA Summit Series Webcasts. 

• Start your PR journey by walking through the strategic planning process.
• Learn how to establish ethical and measurable public relations goals and objectives.
• Define how you want to be perceived, identify your key messages, and determine your target audiences.
• Execute your plan with effective communications and smart media outreach.

The updated and expanded second edition includes everything you need to know about modern law firm public relations.

Hear an interview with Gina Furia Rubel, Esq., a featured expert in the ALA Summit Series Webcasts. 

• Start your PR journey by walking through the strategic planning process.
• Learn how to establish ethical and measurable public relations goals and objectives.
• Define how you want to be perceived, identify your key messages, and determine your target audiences.
• Execute your plan with effective communications and smart media outreach.

The updated and expanded second edition includes everything you need to know about modern law firm public relations.

Hear an interview with Gina Furia Rubel, Esq., a featured expert in the ALA Summit Series Webcasts. 

This book contains 18 chapters which can be read in any order and contains wisdom that can be applied immediately in the workplace or at home. Each chapter is clear and concise enough to be used as a topic of discussion at a team meeting or a gathering of friends interested in debating an issue, a problem, a challenge. This book can be enjoyed over coffee or a stiff drink and the ideas are intended to be shared with others.

One chapter pertains to questions: there are indeed dumb questions and people should stop and think before asking a question to which there is no answer, or the answer can easily be found by doing a Google search. Another chapter concerns simple yet powerful words that the reader can use to gain more information when there is a perceived lack of clarity and a fear of asking a dumb question. Another topic covered in the book is on “The Law of Closets”. No matter how big your closets are at home, they are always full. The parallel situation in the work environment occurs by filling the space with people and processes that don’t add value to anyone. You’ll have to get the book and read it to find out more about these other topics that are sure to push your buttons.

Hear an interview with Jerry Rosenthal, a featured expert in the ALA Summit Series Webcasts. 

• Start your PR journey by walking through the strategic planning process.
• Learn how to establish ethical and measurable public relations goals and objectives.
• Define how you want to be perceived, identify your key messages, and determine your target audiences.
• Execute your plan with effective communications and smart media outreach.

The updated and expanded second edition includes everything you need to know about modern law firm public relations.

Hear an interview with Gina Furia Rubel, Esq., a featured expert in the ALA Summit Series Webcasts. 

This book contains 18 chapters which can be read in any order and contains wisdom that can be applied immediately in the workplace or at home. Each chapter is clear and concise enough to be used as a topic of discussion at a team meeting or a gathering of friends interested in debating an issue, a problem, a challenge. This book can be enjoyed over coffee or a stiff drink and the ideas are intended to be shared with others.

One chapter pertains to questions: there are indeed dumb questions and people should stop and think before asking a question to which there is no answer, or the answer can easily be found by doing a Google search. Another chapter concerns simple yet powerful words that the reader can use to gain more information when there is a perceived lack of clarity and a fear of asking a dumb question. Another topic covered in the book is on “The Law of Closets”. No matter how big your closets are at home, they are always full. The parallel situation in the work environment occurs by filling the space with people and processes that don’t add value to anyone. You’ll have to get the book and read it to find out more about these other topics that are sure to push your buttons.

Hear an interview with Jerry Rosenthal, a featured expert in the ALA Summit Series Webcasts.