About ALA
ALA Members Make the Difference
ALA members are critical to the success of their legal organizations. Our members are responsible for several vital roles within their law firms. From human resources and operations to strategy and finances, ALA members keep the business side of law firms running.
Since 1971, ALA has strived to give these professionals the support they need through education, networking and a community hub where they come to work out challenges and innovate together.
Our Strategic Direction
Our Board of Directors outlined the 2024–2026 Strategic Direction. Our core areas of focus for this are:
- Member Experience
- Education and Professional Development
- Impact
- Diversity, Equity, Inclusion and Accessibility
- Innovation
Creating excellence. Driving innovation. Empowering leaders in law.
ALA is the catalyst for growth by providing:
• Diverse educational experiences.
• Engaged peer communities.
• Strategic solutions.
Helpful Links
ALA Brand Identity Guidelines
The ALA brand represents who we are, what we value and the experience we strive to provide to our members, partners and the legal management community.
The ALA Brand Identity Guidelines provide the standards and guidance needed to present a consistent, recognizable and professional ALA brand across all communications and channels. Our logo, colors, typography, imagery, and tone all ensure that everything reflects the ALA brand with clarity and consistency.
Whether you are creating a presentation, email, website, or a social media post, use these guidelines as a resource for representing the ALA brand.
