Marketing Matters: Boost Your Firm's Brand
 

2 Ways Small and Midsize Law Firms Can Win More Pitches (and Improve Realization Rates)

Smaller law firms can significantly increase their chances of competing with larger firms by maximizing their digital footprint and building processes and systems around the pitch/proposal process.
By Mike Mellor
February 2025
 

At many small and midsize firms, it seems that there is a constant “reinvention of the wheel” nearly every time that a pitch or RFP comes through the door. This not only wastes money and time but also can increase staff turnover.

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