February 2016 Table of Contents


Legal Industry/Business Management
Innovative Marketing on a Shoestring Budget
By Burton Taylor
Investing time, not dollars, to kick-start marketing efforts

Operations Management
Legal Technology Startups: From Trend to the Norm
By Jobst Elster
Read how this growing industry is solving legal tech challenges

Legal Industry/Business Management 
Your Guide to Succession Planning
By Kylie Ora Lobell
Some forethought for your firm’s future can make transitions smoother 


Big Ideas: ALA President's Letter
Moving Forward … Strategically

BP Perspective: Insights From a Business Partner
The Digital Official Matter File: Holy Grail or Business Mandate

Millennial Mouthpiece: For the Emerging Workforce
Meet (and Learn From) the Traditionalists

Test Drive: Gadget Reviews with Bill and Phil
Amazon Echo: We Love You, Alexa


Industry News: Legal Management Updates
Facts and Stats

Tips and Trends: Industry Advice and Developments
Competitive Advantages of Outsourcing Your MSP

High Tech
New Products for Law Firms


ALA Faces: Member and Chapter News
Anniversaries, Awards and Appointments
Susan French Scholarship Winners Share Their Experiences

At ALA: Association News and Events
What’s Happening at Headquarters

Get Certified: Your Guide to the CLM Program
Congratulations to Our 5 New CLMs!