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Advertising

When Business Partners need to get in touch with legal administrators, it's crucial to use the best tools that are available in the industry today. ALA makes this an easy process for you. Advertising with ALA allows you to reach your target market — more than 9,000 legal administrators through a variety of print and interactive advertising opportunities.

Contact Ryan Williams for more information on any of these opportunities.


ALA Digital Publications

Legal Management Magazine (published 12 times per year):

Advertise in ALA's only educational digital publication and reach all members of the Association of Legal Administrators. Full-page, interactive and fractional ads sizes are available allowing Business Partners to effectively target ALA members.

View the advertising rates and specs.

Editorial content includes informative and educational articles on issues and trends of vital importance to law firm managers and principal administrators. Hot topics include technological innovations, human resources trends, marketing, financial planning, leadership issues and general business practices. In addition, ALA members are kept up-to-date with association and member news.

Contact Ryan Williams today for more information on current advertising specials and/or login assistance.

ALA Newsletters

ALA Currents

As an advertiser in ALA Currents, ALA's premier e-newsletter, Business Partners will reach all ALA members. ALA Currents focuses on trends and issues in the legal management industry and is considered a must read for ALA members. Published bi-weekly, Currents provides timely and relevant information to law firm administrators.

There are a total of six digital ads spaces available per issue priced at $795. Positions are assigned on a first-come, first-serverd basis.

Ad specs:
145x115, 72 DPI, .jpg or .gif

Your ALA News - SOLD OUT 2014

Another great electronic advertising option for Business Partners to consider is ALA's e-newsletter-Your ALA News. This e-newsletter focuses on timely information about ALA's programs, events and objectives as well as member news. It is also published bi-weekly, alternating with ALA Currents.

Sole sponsorship, one position per issue (26 issues available) $995.

Ad specs:
145x115, 72 DPI, .jpg or .gif. Each sponsor may also supply text of up to 225 characters (including spaces).

Legal Management Email Alert

Sent by email before the digital versions are available, this Legal Management email offers an exclusive sponsorship. This opportunity drives readers to the online version featuring publicly accessible highlighted articles and a complete digital version of the magazine for ALA members.

One banner position is available per issue. $1,495

Ad specs:
560x90, 72 DPI, .jpg or .gif


Website Advertisements

Homepage Button Ads - Rates and Specs

Want some great exposure on the ALA website? If so, Business Partners should consider advertising on the ALA homepage with a button ad. With more than 3 million hits per month, your ad will be seen by ALA members and visitors alike.

Our homepage button ads are available beginning at $295 per month with limited quantities available.


Direct Mail List Rentals

Purchase the rights to a one-time use of the digital ALA mailing list and be seen by ALA members. Direct mail list rentals allow Business Partners to deliver a special marketing message directly to a target market of critical decision makers. Choose to rent the entire list of ALA members or create a customized sort by state, region and law firm size.

Each ALA member name costs $0.50 per address, with a $250 minimum order, or $3,500 for all members.

Fill out the Mailing List Order Form.


Editorial Opportunities

At ALA, we value our business partners' expertise and acknowledge the benefit of your editorial contributions. We offer several options for placement, each of which must go through an editorial review process. Potential opportunities are as follows:

Please note that we do not publish any advertorial content, and articles must be educational in nature. Content placement cannot be purchased, and all articles are assigned solely on the quality and timeliness of the topic and pitch. To learn how to contribute, please read the Business Partner Contribution Guidelines.

 
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