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ALA Advertising
When Business Partners need to get in touch with legal administrators, it's crucial to use the best tools that are available in the industry today. ALA makes this an easy process for you. Advertising with ALA allows you to reach your target market — more than 9,000 legal administrators through a variety of print and interactive advertising opportunities.
Contact Robert Leighton for more information on any of these opportunities.
Advertise in ALA's only educational print publication and reach all members of the Association of Legal Administrators. Full-page and fractional ads sizes are available allowing Business Partners to effectively target ALA members.
 View the advertising specs.
Editorial content includes informative and educational articles on issues and trends of vital importance to law firm managers and principal administrators. Hot topics include technological innovations, human resources trends, marketing, financial planning, leadership issues and general business practices. In addition, ALA members are kept up-to-date with association and member news.
Contact Robert Leighton today for more information on current advertising specials.
Purchase an ad in the Annual Conference Program Guide and increase your company's visibility at ALA's Annual Conference. Advertising in the guide provides additional conference messaging Business Partners want and delivers a special message to ALA conference attendees.
The Guide will contain session descriptions and speakers, day-at-a-glance, room locations and other Conference-related information, including the Expo Directory. Advertise and help spread your message to conference attendees.
Full-page ads are only $2,700 for our annual publication, $3,500 for cover position.
ALA Regional & Specialty Conference Promotional Guides provide other great ways for Business Partners to reach ALA members. Our guides are mailed approximately three months prior to the start of each regional conference. With five ALA regional conferences, this is a perfect opportunity for Business Partners to promote their company and/or services and deliver a special message to ALA members in each specific region.
Contact Robert Leighton for more information on any of these opportunities.
As an advertiser in ALA Currents, ALA's premier e-newsletter, Business Partners will reach all ALA members. ALA Currents focuses on trends and issues in the legal management industry and is considered a must read for ALA members. Published bi-weekly, Currents provides timely and relevant information to law firm administrators.
There are a total of five digital ads spaces available per issue priced at $995. Positions are assigned on a first-come, first-serverd basis.
Ad specs:
145x115, 72 DPI, .jpg or .gif
Another great electronic advertising option for Business Partners to consider is ALA's newest e-newsletter-Your ALA News. This e-newsletter focuses on timely information about ALA's programs, events and objectives as well as member news. It is also published bi-weekly, alternating with ALA Currents.
Sole sponsorship, one position per issue (26 issues available) $995.
Ad specs:
145x115, 72 DPI, .jpg or .gif. Each sponsor may also supply text of up to 225 characters (including spaces).
Sent by email before the print version arrives, this Legal Management email offers an exclusive sponsorship and drives readers to the online version featuring publicly accessible feature articles and a complete digital version of the magazine for ALA members.
One banner position is available per issue. $1,495
Ad specs:
560x90, 72 DPI, .jpg or .gif
Want some great exposure on the ALA website? If so, Business Partners should consider advertising on the ALA homepage with a button ad. With more than 3 million hits per month, your ad will be seen by ALA members and visitors alike.
Ad specs:
145x115, 72 DPI, .jpg or .gif
Limited to 10 ads, our homepage button ads sell out every year and are priced at only $3,900 annually.
Being an online membership directory sponsor keeps your company’s name in front of the
legal management professionals who make critical buying decisions for their law firms or legal departments.
Sponsorships are valid for one year from date of purchase and are available on a first-come, first-served basis.
Annual Premier Sponsorships — Opportunities available beginning January 1, 2013
- Search Page Sole Sponsorship: $2,895
- Search Results Page: $3,895
Annual Co-Sponsorships — Opportunities available beginning February 15, 2013
- Search Page (limit 3; standalone): $995 each
- Search Results Page (limit 3; rotating): $1,295
Purchase the rights to a one-time use of the digital ALA mailing list and be seen by ALA members. Direct mail list rentals allow Business Partners to deliver a special marketing message directly to a target market of critical decision makers. Choose to rent the entire list of ALA members or create a customized sort by state, region and law firm size.
Each ALA member name costs $0.50 per address, with a $250 minimum order, or $3,500 for all members.
Fill out the Mailing List Order Form.
At ALA, we value our business partners' expertise and acknowledge the benefit of your editorial contributions. We offer several options for placement, each of which must go through an editorial review process. Potential opportunities are as follows:
Please note that we do not publish any advertorial content, and articles must be educational in nature. Content placement cannot be purchased, and all articles are assigned solely on the quality and timeliness of the topic and pitch. To learn how to contribute, please read the Business Partner Contribution Guidelines.
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