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Blue Ocean Strategy
Written by the business world's new gurus, Blue Ocean Strategy continues to challenge everything you thought you knew about competing in today's crowded market place. Based on a study of 150 strategic moves spanning more than a 100 years and 30 industries, authors W. Chan Kim and Renee Mauborgne argue that lasting success comes from creating 'blue oceans': untapped new market spaces ripe from growth. And the business world has caught on - companies around the world are skipping the bloody red oceans of rivals and creating their very own blue oceans. With over one million copies sold worldwide, Blue Ocean Strategy is quickly reaching "must read" status among smart business readers. Have you caught the wave?
Member: $25.99
Nonmember: $29.99
 

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Think Again! Innovative Approaches to the Business of Law
Success in the practice of law requires business solutions, and this book provides the ideas, strategies, and tactics to help you take your legal career and law firm to new heights of business success. Think Again! is about creating a client-centric law firm and delivering great client service, differentiating your law firm from other firms, and developing the specific skills and strategies needed for effective and productive relationship building and business development results. Author: Jeffrey L. Nischwitz. 320 pages.
Member: $74.95
Nonmember: $84.95
 

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Through the Client's Eyes: New Approaches to Get Clients to Hire You Again and Again, Third Edition
Covering every aspect of the lawyer-client relationship, this book gives sound advice and fresh ideas on how to develop and maintain excellent client relationships. The author shares tips on building relationships and trust, uncovering some unlikely ways to make connections in addition to traditional methods. This book is a must for any firm concerned with client acquisition and retention. Author: Henry W. Ewalt. 300 pages.
Member: $59.95
Nonmember: $89.95
 

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